Sales Market

After what appears to be a very long time there finally appears to be light at the end of the tunnel.  It is amazing to consider that only nine months ago, at the end of 2008, that the financial and UK housing markets were in chaos. The press and respected figures were predicting global meltdown. Throughout this difficult and challenging time Prime Central London, and in particular Marylebone, Mayfair and Hyde Park have continued to outperform many other areas. At the very height of the recession prices in this area had fallen by a maximum of 10 - 15%. Much of these losses have already been clawed back with an estimated rise of 5% already this year. The predominant driving force for this improvement is the continued lack of supply, particularly in the lower price range below £2,000,000.

Great emphasis is placed on the reduction in mortgage approvals, however in the areas in which we operate the majority of buyers are cash buyers or have substantial deposits. Over the next two decades the population of London is set to increase by 20%, and this combined with the City’s continued pre-eminence as a global banking centre leads us to believe that the future remains bright for London.  Indeed during the last financial crisis many high net worth individuals saw prime residential Central London as a secure long term investment.